This is OpenMinds

Without a physical store, prospects and customers lack the in-store experience of familiar sales personnel that are able to create meaningful connections between the brand and in-store visitors. As a fully e-commerce brand, Jobbie set to discover new solutions to keep the brand consistently top-of-mind, especially in the competitive peanut butter market.

Local manufacturing brand with dwindling sales as they struggle to compete on the smart cleaning products segment in a market dominated by international juggernauts such as Dyson, Roborock & Xiaomi.

The different business divisions within the organisation found it difficult to create effective digital marketing campaigns.

Truvisor was challenged by a lack of resources to run marketing campaigns and managing multiple brands, each of which required its own marketing efforts. It’s also difficult to communicate effectively when there are multiple external stakeholders involved.

During the circuit breaker, AIA Singapore realised that it was an opportune time to equip their insurance agents with some basic social media skills in order to help boost sales through social media channels.

Nestlé Malaysia wishes to roll out a new series of products come mid 2021 but hopes to conduct an agile market penetration studies using an e-commerce and digital validation route.

Minimal visibility and data tracking in the sales supply chain with hopes to improve customer loyalty and engagement.

Following the pandemic, Bonia & Braun Buffel faced declining online conversions as well as low brand consideration among target consumers for leather goods. Furthermore, a lack of execution and management competency restricts effective strategy development and growth.

Needed to catch up with large eCommerce players like Lazada & Zalora before completely losing their market share in the online retail space.

Local manufacturing and sportswear & sports gear brand owner with distribution dependency leading to lower profitability.