On a look out for a Senior Graphic Designer who is a strong conceptual thinker and a confident hands-on maker. Your primary focus will be supporting content creation and creative strategy for clients — but your remit extends to shaping the visual identity of new OpenMinds ventures as they are incubated and launched.
Job Description
Creative Direction & Conceptualisation You are the creative engine — translating briefs into visual concepts that are both strategically sound and aesthetically sharp. For client work, this means understanding audience and platform. For OpenMinds ventures, this means building a visual language from the ground up.
Design Execution, AI Integration & Quality Assurance You produce high-quality work across the full range of digital formats — and you use AI tools as a genuine part of your production workflow, not an afterthought.
Mentorship & Team Leadership As the senior voice on the design team, you raise the standard — not just through your own output, but through how you lead others.
Cross-functional Collaboration & Creative Pitching Design at OpenMinds doesn't happen in isolation. You work closely with content, strategy, and account teams — and you are comfortable presenting your thinking in a room.
Day-to-day Duties
Develop creative concepts across client campaigns, content series, and internal pitches
Lead visual identity development for new OpenMinds ventures — logomark, colour, typography, tone
Build brand guidelines that non-designers on venture teams can actually follow and apply
Storyboard campaign ideas quickly, using AI to generate visual references and explore directions at speed
Execute design assets across social media, digital advertising, websites, presentations, and campaign collateral
Use AI generation tools to accelerate concepting, storyboarding, and asset creation
Prompt-direct AI outputs to produce brand-consistent visuals — not generic generations that need to be redone
Know when AI accelerates your work and when it shortcuts your thinking; make the right call
Act as Brand Guardian — the final gatekeeper ensuring all deliverables adhere strictly to client or internal brand guidelines
Lead and mentor junior designers with direction, not just corrections
Review and refine team output with specific, actionable feedback
Build and maintain a shared AI prompt library — documenting effective text-to-image prompts and workflows for the wider team
Organise and manage the creative asset library so the team works from a clean, consistent foundation
Collaborate with marketing, content, and strategy teams to deliver integrated creative solutions
Present and walk clients or internal teams through creative rationale with confidence
Participate in strategy sessions and pitch visual concepts, providing feasibility assessments for upcoming campaigns
Manage multiple projects simultaneously without dropping quality on any of them
Successful candidates shall possess:
3+ years of experience in graphic design, preferably in a digital agency environment
A portfolio showing range across industries, formats, and creative territories
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects)
Familiarity with Figma, Capcut, Canva or similar design tools
Active, hands-on use of AI generation tools in your current workflow
Ability to direct AI outputs toward brand-specific outcomes, not just generate and hop
Good communication and presentation skills
Comfortable presenting and defending creative decisions to clients and stakeholders
Strong Advantage
Experience building a brand identity from scratch for a startup, product, or new venture
Figma for collaborative design and creative handoff
Motion graphics or short-form video editing
UI/UX sensibility — understanding how visual identity carries into product and interface
Experience articulating brand rationale to non-design stakeholders